Congratulations! You are one of the rare people who have taken a very courageous and challenging step to start your own business.
At this point you may have a Facebook, Twitter, LinkedIn, Instagram or other social media in place. But one question I get often is: Do I really need a website?
My emphatic answer, no matter what the look on your face, is YES! I will also say you need a website along with other things like social media and local search. (More on this in future articles.)
As powerful as social media is, it is still only one aspect of being online. I know it seems like everyone is on social media and using social media all the time. But are they? Ask around and I'm certain you know multiple people who do not use some or any social media sites. Now that privacy issues and breaches have been occurring we have movements pushing people to deactivate their Facebook or other accounts. That being said, social is important and with it's many benefits it is here to stay.
But websites are not dead. Let's break down a few reasons as to why that is true for small businesses:
If I have to sum it all up, I chose this topic to start the learning center because I get it. Websites seem like another added expense, another time sucker, and we are already pulled in ten million directions, and that's just at work. But, websites and social media are how we communicate and how we are found.
If you have questions, reach out to me here or on Facebook.